Piracy is A-Ok! According to the 3 Idiots!
The producer of 3 Idiots is taking a different take on the whole piracy issue. Producer Vidhu Vinod Chopra has revealed the fact that the film 3 Idiots will release a version that will be available for download 12 weeks after it has been released in theatres. This will be the first Bollywood film to be legally viewed on YouTube so that those who cannot afford to watch the film in multiplexes will be able to at home.
What do you think the implications will be on other media houses and will this create pressure for others to do the same?